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The outdoor influencer marketplace

Where outdoor brands and influencers do business.

Brands get their products reviewed on influencer websites, video and social. Influencers get a site, deals and brands that pay.

Get started for free I’m a brand
  • Firearms
  • Archery
  • Fishing
  • Hunting
  • Camping
  • Knives and gear
yourinfluencer.com/reviews
Review page · sample

One season with your product

Websites first. Social too.
  • YouTubeVideo review
  • InstagramPost and reel
  • TikTokShort video
  • ForumsDisclosed answer
  • Google and AI answersCited page
Sample layout. Each influencer decides what to post.
14.2Mclicks sent to retailers
46,233orders sent to retailers
$17.2Mretailer sales

Source: AvantLink Performance by Merchant report, all our sites, Nov 3, 2023 – Nov 3, 2026. Sales are retailer sales, not our earnings.

The old way fails both sides.

Brands

Nobody answers. Then the quote comes in.

You email influencers and wait. The few who answer want crazy money for one post. Then the post scrolls away, and the attention goes with it.

Influencers

You post every day. The platform owns the audience.

The algorithm decides who sees your video. Brand deals go to the biggest accounts. A good review earns once, then it is gone.

Good gear and honest reviews should find each other. We built the place where they do.

Two sides. One marketplace.

I’m a brand

Get your product reviewed by outdoor influencers.

  • Reviews on influencer websites, not only social
  • Video, social and forum posts from influencers in your niche
  • Pages built to show up in Google and AI answers
  • Pay in cash, product or closeout stock
Get reviewed

I’m an influencer

Get a website that works while you post.

  • A themed site on your own domain, built for you
  • Daily deals, affiliate links and email run for you
  • Brands in your niche send products to review
  • $0 to start
Get started for free

How the marketplace works.

Brands get disclosed reviews on influencer websites, video and social. Influencers get a site and deals that keep working when they are not posting.

Brands

Send a product to review. Pay in cash, product or closeout stock.

Outdoor Influencers

Match the product to influencers in its niche. Build their sites, draft the reviews and track the results.

Influencers

Influencers who say yes review it on their site, video and social.

One product, up to five kinds of place

  • Google searchReview pages on our sites today, influencer sites next.
  • AI answersChatGPT, Perplexity and Google AI Overviews read and cite review pages and videos.
  • Video and socialYouTube, Instagram, TikTok and Facebook posts from the influencers.
  • Forums and communitiesAnswers from real people, with the relationship disclosed.
  • Email and deal pagesInfluencer email lists and the deal pages on every site in the niche.

When readers buy through the links, influencers earn a share. Brands get reviews that stay up after the post scrolls away.

Influencers: get started for free Brands: get reviewed

How the system works, step by step

Three steps to your own site.

1

Apply in a few minutes

Tell us your channel, your niche and the gear you use. $0 to start.

2

We build your site

Your domain, your videos as review pages, daily deals and email. You approve every page.

3

We offer you brand deals

When a brand in your niche books a review, we offer it to you. Say yes or no. You earn on each deal you take.

Get started for free

Our review network.

We own and run review and deal sites in outdoor and 2A niches, and we add more. A brand review runs on our site in its niche. Every page says we own the site.

Why sites and video: 60 of 60 ChatGPT and Perplexity answers to gun buyer questions cited a publisher or maker site. Google AI Overviews cited YouTube for 47 of 48 of the same questions. We build both kinds of source. Nobody can promise that an assistant will cite them.

Source: our citation audit, read 2026-11-02. It covers 60 ChatGPT and Perplexity answers and 48 Google results pages for gun buyer questions. We ran each question one time. Treat the counts as a baseline.

See the network

A look that fits your channel.

Sample
yourdomain.comSample
An archer aiming at a target.

A season in the field

FIELD NOTES
Choosing gear for your next trip
Care for the kit you carry
Notes from the trail
A quiet camp setup for two
Small-stream trout, start here

Field Journal

Calm and detailed. For gear reviews.

Sample
yourdomain.comSample
GEAR AND DEALS

READY FOR OUTSIDE

Pine trees covered with snow.
Packs
Knives
Water
Camp
Explore the gear
THIS WEEK’S PICKS
Trail packCamp kit
Notes for your next tripYour emailJoin

Summit Signal

Bold and direct. For gear and deals.

Sample
yourdomain.comSample
A truck with a rooftop tent in rocky desert.

A night on the canyon rim

  1. Camp notes from the trail
  2. The gear that comes along
  3. Where to start outside
  4. Fire, coffee, sunrise
  5. Cheap camp kitchen that works
GEAR I USE

Camp Notes

Warm and story-led. For trip logs.

Apply for your site

Creator questions.

Do I need a website?

You can apply with a weak or missing site. OI prepares a site on your own domain.

Who writes the reviews?

OI drafts reviews and guides. Your name is used only when you used the product. Otherwise the byline is OI review team. You approve content.

Can I turn down a deal?

Yes. You choose whether to accept a deal or content plan.

Which niches fit?

Hunting, fishing, shooting, archery, knives, camping and overlanding.

Brands: stop paying crazy money for one post. Get reviews that stay up, and pay in cash, product or closeout stock.

Get a plan and price

Learn how it works.

Your audience is out there. Give it a home.

Without a site, a good video earns once and scrolls away. With one, every review keeps working for you and for the brands you choose.

Get started for free